The ETI has just produced two really useful new films that set out the business case for ethical trade, for suppliers and retailers.  We all know that pictures, preferably moving pictures, are crucial in getting people to relate to workers and their lives and we welcome these new films as a useful resource for communicating this vital message.

The retailer film aims to raise awareness of buyers, Board members and technologists to the issues of ethical trade. It sets out:

• What is ethical trade?
• Why consumers care?
• Other business benefits of ethical trade

The case is bolstered through insights from representatives from:

• Companies including: The Gap, Next Plc, and Tesco
• Trade Unions such as the TUC
• NGOs such as Women Working Worldwide and Labour behind the Label

The supplier film sets out the key business benefits for suppliers (i.e. owners and managers of factories and farms) of taking labour codes seriously and improving working conditions. It is based on interviews carried out earlier this year with seven garment and food suppliers in China, Kenya and the UK, as well as major global brands and retailers in the UK and US. The supplier film is subtitled in Spanish and Chinese as well as English.

Both films are stylish and professional, setting out their cases in a compelling and effective manner. Impactt would like to congratulate the ETI on producing two useful and informative resources.

Please call 0207 841 5182 or email eti@eti.org.uk if you would like to receive a copy (each DVD contains both films on the same disk).